Pakistan hosted Eurasia & Africa Group President, Mr. Nathan Kalumbu and MENA, Business Unit, President Mr. Curtis Ferguson, who spent 2 days in Pakistan meeting with bottling partners, various stakeholders, and inaugurating a playground. The objective of the business delegation* was to review business performance along with Coca-Cola Beverages Pakistan leadership team.
To gain deeper insight of the Pakistan operations, the first day comprised of extensive market visits, meeting with Finance Minister, Mr. Ishaq Dar and an award ceremony entitled Make the Move (MTM) towards leadership. The award ceremony recognized the efforts of CCBPL’s TCM’s and their integral role in share acceleration and supply chain infrastructure. The second day comprised of visiting high-level stakeholders, Chairman FBR, President Board of Investment and His Excellency, Richard Olson, US Ambassador and the inauguration of the playground at Islamabad Model School no.2 I/9 4. 
The inauguration ceremony was at full capacity on October 09, 2015 with the local school teachers, Coca-Cola Pakistan leadership team, Coca-Cola delegation and UN-Habitat team.  Following a warm welcome and introduction from a Coca-Cola associate, Ms. Maria Bella Evidente was invited to apprise the audience about Coca-Cola Pakistan & UN-Habitat’s partnership.
Ms. Evidente summarized the key mandate and priority area of the project entitled “Build My School Better” as follows: to provide access to clean drinking water to 40,000 students, to build separate latrines for boys and girls in 100 schools and install rainwater harvesting units at schools.  
She further stressed upon the dire need to partner with corporations and importance of corporate social responsibility programs to create a better tomorrow for the children of Pakistan. “With an increasing population, Pakistan is the fifth most populous country in the world, it is estimated that that 55 % of urban poor people in Pakistan do not have access to tap water and majority of population in informal settlements are living in very poor sanitary conditions.  Improving the sanitation and basic hygiene facilities of schools is a pertinent step to improve the quality of education. The sanitation situation is a serious and complex health problem in Pakistan that requires collective efforts of corporations, government, civil society and International Non-profit organizations.”

The inauguration closed with a special announcement and recognition by Mr. Nathan Kalumbu, President, Eurasia & Africa Group, “Over the years, as the notion of sustainability has developed, along with the idea that a company has a wider role to play within society in which it operates, the early days of ‘good citizenship’ had expanded. It is not simply about philanthropy but about bringing people together to effect positive change. Coca-Cola & UN-Habitat’s partnership is precisely doing that, together we are bringing a positive change for the betterment of our societies.”

Mr. Kalumbu finished his address to the associates by expounded on the significance of creating value in communities where we operate in order to remain the most respected company in Pakistan and continue to grow as a sustainable business.
Since 2011, Coca-Cola & UN-Habitat have supported local communities by providing them access to clean drinking water. In 2013, they launched the project “Build My School Better”. The project aims to provide safe drinking water, adequate separate sanitation facilities for boys and girls and personal hygiene education for the sustainable environmental conditions and reducing the incidence of diarhoea, malaria, trachoma a, hepatitis A & B and morbidity levels. The overall objective of this project is to build capacity of schools and communities in order to facilitate behavioral and attitudinal changes among children and communities to promote better understanding of the critical roles that environmental education, water conservation and environmental sanitations, among other things that play in human development and survival.


The project has been initiated in 103 public schools benefitting 40,000 students directly and a further of 120,000 people indirectly.